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Resolve it in the thread
The customer doesn't get sent to a help article or a form. They get the answer and the action in the same conversation.
Your always on conversational chat agent
It reasons through every question, not just matching a script, answers on brand from your own sources, and works wherever you deploy it.
Currently showing Website. Northwind AI
Deployed on
Trusted by 100+ businesses
Answers people can use immediately
Catch them before they go
Someone asks the question that decides whether they buy or churn. Answering it in seconds is the whole point.
Meet them where they are
Your site, your product, and the apps they already use. One agent covers all of it and answers the same everywhere.
Three ways to put it on your site, and every app they already use
The same agent, presented to fit the job. A support widget and a homepage answer engine are very different experiences, and you shouldn't need two products to have both.
Thinking 
Runner ProWhite · Size 11
Runner ProWhite · Size 11Your package isOn the wayDelivery dateThu, Mar 12
Built to sit on your site, not on top of it
The things that decide whether a visitor engages with your chat or ignores it.
Styled to your brand
Your colors, type, corner radius and tone. Configure it to match your site rather than accepting a vendor's default bubble.
AeroMax CoralReplies with components, not just text
Product cards, order trackers, plan comparisons, slot pickers, and checklists appear inline so customers can act.
Answers with sources
It shows where an answer came from, so your team can audit it.
Localization
Detected from your website language or based on the visitor browser settings.
From the first question to the completed action
Can I return my headphones? I received them yesterday but the sound quality is not good.
Checked data sources Return policyOrder #GZ-10482Product warranty guide
Your order is inside the 14 day return window, so I've created the return request. The refund is processed 5 to 7 business days after inspection.
AI AgentThe same agent your customers reach by chat and email
Chat isn't a separate product with its own configuration. It's the same agent, the same knowledge and the same rules, rendered for the web.
Shared knowledge
Uses the same connected sources, policies and product data. Nothing to re-upload or retrain.
Consistent procedures Step-by-step instructions you write in plain English, like a checklist for a new hire. Guzli follows them to handle refunds, bookings or order issues the same way every time. Learn more
Follows the same workflows, so every request takes the right path, whatever the channel.
One brand voice
Writes with the same tone, instructions and standards your customers already recognise.
Built-in guardrails
Applies the same rules around what it can say, do or promise in every response.
Trusted by 100+ brands.
Read customer story“We put order lookup in the website chat. Customers get a tracking answer before the team opens the inbox.”
Read customer story“We put order lookup in the website chat. Customers get a tracking answer before the team opens the inbox.”
Read customer story“A user can ask about setup without leaving the page. Guzli follows our current guide and hands off with context.”
Read customer story“A user can ask about setup without leaving the page. Guzli follows our current guide and hands off with context.”
Read customer story“Guests ask to change dates in chat. Guzli checks the booking before offering the next available option.”
Read customer story“Guests ask to change dates in chat. Guzli checks the booking before offering the next available option.”
4.8
Guzli is committed to delivering the top customer support platform for those who demand excellence.
Enterprise-grade security
We follow industry-leading compliance standards and best-in-class encryption protocols to keep your customer data safe.
GDPR
Full compliance with EU data protection standards.
SOC 2 Type II
Independently audited for security and reliability.
HIPAA
Built to handle protected health information safely.
Your data stays yours
Your data is only accessible to your AI agent and not used to train models.
Data encryption
Data is encrypted at rest and in transit using standard algorithms.
Secure integrations
We use verified variables to ensure users access their own data.
Frequently asked questions
No. Add the website widget with an asynchronously loaded script, then test your own page speed after publishing. The chat bubble stays fixed on the page; we do not publish a measured script size or a guaranteed Lighthouse score.
Yes. Include the embed script only on the routes where you want chat to appear. You can publish the same agent on those pages without adding a separate agent for each page.
Both work. Anonymous visitors can ask questions without a lead form. For signed-in visitors, pass account context through the widget's metadata and verify identity before allowing account-specific actions or sharing private details.
The conversation stays available for your team to review and hand off with its transcript attached. A person can pick up the history instead of asking the customer to repeat the question.
Yes. Set the welcome message to choose the agent's opening line. Add conversation starters as clickable questions so visitors can begin with a common request.
Use the widget's Guzli.on API to listen for events like message:sent and interaction:submitted, then push them to Segment, GA4, Mixpanel, or your CDP.
80+ languages, auto-detected from the visitor's browser. The agent can answer in the language the customer writes in, using the same connected sources and procedures.
Use the Guzli WordPress plugin or Shopify app where those platforms apply. On Webflow, paste the widget embed into your project's custom code. Wix is listed with its own app in the integration directory; follow that platform's installation flow.
Explore other features
One agent across the whole platform. The same knowledge, the same brand voice, wherever the conversation goes.
Product overview›
Build, deploy and optimize AI Agents.
Procedures›
Train your agent like a new teammate.
Helpdesk›
Hand off complex issues to humans.
Copilot›
Ask your conversations what customers need.
Email campaigns›
Send campaigns that start a conversation.
Voice campaigns›
Reach customers with a natural voice.
The world’s best customer experiences run on Guzli
Join 100+ teams using Guzli to build AI agents that deliver exceptional support at scale — across chat, email, and voice.